The potential of Muslim Friendly Hospitality in the tourism industry in Central Java

This study aims to identify Muslim hospitality potential in the Central Java tourism industry. research uses a hybrid method or Multiphase Mixed Method. data were collected simultaneously between qualitative and quantitative data. Data taken from literature studies, field observations, in-depth interviews with key informants. The analytical methods used this included Mic-Mac Mactor instruments, descriptive statistics, Triangulation Methods. Results of show that although has not applied MFH regulations, halal industry is practiced tourism. all for Hospitality score 3.8 out 5 based on Indonesian Travel Index (IMTI) category. various scenic destinations, polite manner community, stable safe political conditions, financial institutions’ support, existence Islamic boarding schools, both tangible intangible historical heritage are strengths Java. theoretical implication can be as starting point further research. Whereas suggests government needs seed immediately formulate regulations Halal Tourism affirmed by state.